Leadership lessons. Locker room energy. Lasting motivation.
Erin Dzierwa believes success in business and sports share the same core values—preparation, grit, and teamwork. That’s why she brings advisors and clients together for something a little different: an evening with a local football coach delivering a motivational talk that fires up the mind and the heart.
Whether it’s a high school legend or a local college head coach, these events remind advisors why they lead—and how they can inspire their own teams, clients, and families. It’s about sharpening the competitive edge in an unexpected and energizing way.
How to Bring It to Life
Step 1: Partner with a Local Coach
Reach out to a respected local coach—someone with a compelling leadership story, a winning track record, and a special way with words. A high school, college, or even a former pro player-turned-local coach can make a big impact.
Step 2: Book a Venue (or Use the Locker Room!)
Host your event at the school gym, a community center, or a restaurant with a private room. Some coaches may even welcome you into their team's locker room or film room—setting the scene with authenticity and energy.
Step 3: Invite Advisors Who Value Growth
Target advisors who enjoy sports or leadership development. Emphasize that it’s not a business pitch—it’s a high-impact talk on performance, mindset, and resilience.
Sample Invite
“We all need a little motivation sometimes. Join us for an evening with Coach [Name]—a local [football] legend who knows how to build teams, drive performance, and lead with heart. No slides, no sales—just real-world inspiration and a powerful message you won’t forget.”
Step 4: Add a Personal Touch
Erin likes to provide guests with team-style rally towels or mini footballs branded with the advisor’s firm name. It’s a fun, tactile reminder of the insights shared—and the wholesaler who brought them.
Erin Dzierwa
Senior Regional Vice President
New York Life Annuities
Territory: OH, KY
P: (347) 574-2102
E: Erin_E_Dzierwa@newyorklife.com
Internal Partner: Ari Zucker
Want more ideas like this—or help getting started?
Scan the QR Code below to connect with Erin Dzierwa
Why It Works
• Authentic inspiration: Coaches know how to motivate and make a message stick.
• Community connection: Tap into local pride and shared values.
• Emotion-driven: Guests walk away energized, not just informed.
• Unique format: A refreshing break from the usual lunch-and-learn or dinner seminar.